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2 / Germany I Promotion                                                              www.gmipost.com


        From Small-Scale PV to Utility 2.0




            ook at the numbers: In 2017, new so-
            lar power projects around the world
        Lreached a total of 98 gigawatts. That was
        more than the net addition from coal, gas and
        nuclear plants combined. Many of these new
        projects were small-scale photovoltaic (PV)
        installations, which are increasing because
        of lower prices, cheaper equipment, govern-
        ment subsidies and power purchase agree-
        ments (PPAs). Take  Germany for example. A
        mature market, the average cost-per-watt has
        fallen below $1.68. With all of these incentives,
        shouldn’t every roof have a PV system by now?
          ENVIRIA CEO and Co-founder Melchior
        Schulze Brock points out that current arrange-
        ments are lawed: “They target owners of sur-

        faces suitable for PV projects, such as real es-
        tate funds, agricultural or manufacturing com-
        panies. But the return on investment is low. On                      streamline the business, the two entrepreneurs

        top of that, the complexity involved—buying                          keep thinking ahead. The irm's rapid expan-
        the technology, outsourcing installment and                          sion of small scale solar systems, most of which
        operating the system—simply doesn’t justify                          have the capacity to store energy, has a far-
        such a non-core investment.”                                         reaching goal.
          On the other hand, there are private and                             Coupling technology with i nancial exper-
        institutional investors who are looking for safe   ENVIRIA founders Ronny Thorenz (left) and   tise, Schulze Brock and Thorenz aim to trans-
        ways to invest their money but do not own a     Melchior Schulze Brock (right). ENVIRIA’s  form ENVIRIA into a utility in its own right. Their
        space or structure to place a PV system.  Müllheim 1 Project in southern Germany.  vision is to facilitate direct green energy trade
          “Those types of investors appreciate low  attracting investments from banks and private   among its customers. They call it “Utility 2.0,” a
        yields because cash l ows are often guaran-  investors. Last year, they incorporated their  decentralized system that combines produc-
        teed by the  government or a large rated utili-  preferred engineering, procurement and con-  tion and storage where customer-to-customer
        ty. You have diferent entities with complimen-  struction subcontractor and formed ENVIRIA,   transactions are enabled through blockchain

        tary wishes and objectives, and that’s a lot of   based in downtown Frankfurt, Germany.   technology.
        untapped potential,” explained Partner Ronny   With an established residential portfolio  Within the system, daily electricity surplus
        Thorenz.                           in Germany, Austria and Switzerland, ENVIRIA   produced can be saved for individual future
          Using their investment banking expertise,  propelled itself to become an industry power-  use or directly sold to other ENVIRIA custom-
        Schulze Brock and Thorenz set up ENVIRIA to   house, with more than 3,000 completed roof-  ers. This will create a more ei  cient electric-
        bridge that gap. Their revolutionary concept  top projects that are generating a total of more   ity marketplace as it provides an individualized
        rests on a specialized solar investment man-  than 25 megawatts since the incorporation  solution that allows l exibility based on con-
        ager, who leases a space from the property  with its subcontractor last year.   sumption needs.
        owner for a fee—typically over a 20-year pe-  As Germany prepares to shift away from a   Later this year, Schulze Brock and Thorenz
        riod—and installs the technology at their own   subsidized feed-in tarif ,  Schulze Brock and  are releasing a highly anticipated white paper,
        cost, supplies the owner with electricity, while   Thorenz are making sure to stay ahead of the   which will illustrate the uses of a utility-based
        feeding excess power into the grid and mak-  game and are expanding abroad to countries   cryptocurrency being conceptualized and
        ing a return.                      where solar deployment is booming. Having   enumerate its advantages. The cryptocurrency
          Under the arrangement, the property own-  opened its new oice in Hong Kong last year,   should gain strength with the launch of each


        er reaps the beneits without the hassle. All li-  ENVIRIA is setting its sights on other countries,   new project and simultaneously rebate cus-

        ability lies with the operator, who takes care of   such as  the U.S., Australia and the Philippines.  tomers based on production. Funding will go
        the entire process, installs state-of-the-art PV   In Australia, which has seen a three-fold in-  to develop more projects around the world.
        and energy storage systems, delivers ancillary   crease in renewable energy investment and  The ultimate aim is to ofer competitive energy

        services, such as operation and management   a surge in PV projects in recent years, the i rm   pricing, especially in disadvantaged commu-
        solutions, and provides comprehensive insur-  is in talks with large corporations and city  nities where investment is scarce but whose
        ance for all systems.              councils attracted by its investment-driven  needs are far more signii cant.
          In 2014, Schulze Brock and Thorenz founded   model, and is ofering them a pipeline of 10   With its inquisitive mindset, sweeping ex-

        ENVIRIA’s predecessor, MeinSolarKonzept. With   megawatts worth of projects ready for a quick   pansion and visionary digital currency, ENVIRIA
        its innovative approach, the company was ad-  rollout.               is clearly one company to watch.
        ept at securing commercial rooftop space and   Constantly looking for innovative ways to  www.enviria.energy
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