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the wrong PTO [power take-off] on the
truck, which they use to run a blower NATIONAL REGIONAL DEDICATED INTERMODAL MEXICO
to load and unload the trailer. I didn’t
know it. They tried to run the truck and C.R. England is the nation’s
something wasn’t right. So I had to eat refrigerated transportation leader.
that, and that was not good. That’s just But temperature-controlled freight
one of those things where you have to is only the tip of the iceberg. We
walk in and Dad is going to ask you to deliver a complete spectrum of
step into the office and shut the door.” transportation and engineered
Then Maddox laughs, as he so read-
ily does. “It’s fun to laugh at now,” he supply chain solutions throughout
said, “but it wasn’t funny at the time. the continental U.S., and Mexico.
I was heartbroken when I’d done that From services, to systems to
because I felt like such an idiot.” technology, C.R. England delivers
“You have to learn from those diversified transportation
mistakes,” he said. “And I’m glad Dad performance and a seamless,
and them have allowed us to go out transparent customer experience.
there and make mistakes. They allow us
to look them in the eye and say we’ve
made a mistake, and they ask us, ‘Well,
how are you going to fix it?’”
You also have to learn from chang-
es in the industry, and those changes
have been coming rapidly over the past
decade, driven by forces within and out- 888-725-3737 | cresales@crengland.com | www.crengland.com
Most trucking companies
make (or lose) more
money on equipment than
they do hauling freight.
TRANSPORT ENTERPRISE LEASING LLC.
arkansas Trucking reporT | issue 4 2013 29

