Page 50 - FMT_March

Packaging

Sustainable Packaging Solutions for Superfoods

Canadian cereal brand maximizes packaging efficiency with Elematic 3001 WA case packer from Syntegon Technology
The demand for healthy, organic cereal-based products is on the rise, with revenue in canada for breakfast cereals
alone expected to reach 1.2 billion us dollars by 2021. consequently, manufacturers need to expand their production
capacities and equipment. The Vancouver-based cereal and superfood manufacturer nature’s Path offers consumers
high quality, organic and planet-friendly products whilst demonstrating that packaging need not cost the earth.
In order to reduce material waste and boost production efficiency, the company reached out to Bosch Packaging
Technology, now syntegon Technology.

ature’s Path Foods, Inc. buy staple ingredients and stock journey,” Nikhil Mehrotra, Packaging
offers premium, organic their pantries. In order to meet this Engineer at Nature’s Path explains.
Nand sustainable products to demand for wholesale products, Nature’s Path has been working with
customers all over the world. The Nature’s Path decided to offer their Bosch Packaging Technology, now
company cares about the health of products in large stand-up bags Syntegon Technology, for a number
its customers and the planet, which and folding cartons of up to 1.25kg. of years, starting with a complete
is why the company is committed to For their corn flakes, granola and packaging line for cereal bars in
promoting sustainable practices in crunchy cereals weighing between Blaine, Washington in 2012. Over the
the food industry. Nature’s Path was 325g and 1.25kg they began to look years, the company has expanded
one of the first companies to sign for more flexible options. their production capacities in order
onto the Food Trade Sustainability to accommodate their growing
Leadership Association’s Declaration Whilst market factors and consumer 100 percent organic product range,
of Sustainability. By upgrading trends certainly influence company including cereals, oatmeal and
their case packing equipment processes, they are not the only granola.
with a solution from Syntegon driver. “Every decision we make
Technology, Nature’s Path managed must align with our triple bottom WraP-arOund case Packer
to significantly reduce cardboard line – being socially responsible, WITH excePTIOnal FOrMaT
consumption while also boosting environmentally sustainable, FlexIBIlITy
production efficiency. and financially viable. In 2010, we Nature’s Path started looking
became zero-waste certified and for highly flexible case packing
On THe PaTH TO susTaInaBIlITy pledged to become completely solutions for their production sites
Founded in 1985, the company carbon neutral by 2020. This step in Sussex, Wisconsin and Blaine,
has adjusted to a number of consequently entailed looking at Washington that would address a
developments in the retail industry, the environmental impact of our very specific challenge: Packaging
including the recent t r e n d packaging. As a result, we strive to use such delicate products into large,
towards wholesale warehouse clubs our packaging material as efficiently household-size packs. This can be
and supercenters. These retail and effectively as possible, and Bosch tricky in terms of filling level, bag
outlets offer larger package sizes Packaging Technology has been roundness and form stability. The
for customers who want to bulk a reliable partner throughout this packaging experts examined these

Food Marketing & Technology 50 March 2020