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SEO Workflow
Giveaways
Giveaways can be great for brand exposure and link building. Almost in any
industry, there are popular blogs and resources that run competitions and
giveaways to boost user engagement and get some extra traffic.
Offering your product or service in a giveaway is a win-win – the platform
organizing the giveaway gets something to offer, and you get brand
exposure and links from a reputable source.
Forums
Topical forums can be great spots for links and raising brand awareness.
Like with commenting, it’s important to keep your posts on forums natural
looking and bring value to the table instead of purely promoting your
product and stuffing your posts with links.
Links Pages
A lot of sites have useful resources pages. If you choose this technique,
make sure to avoid link directories created purely for link exchange. You
can easily spot such pages: typically, they’re full of all kinds of links that are
not related to a single topic, and can often include hundreds of links. Look
for non-spammy links pages that only include resources on a certain topic.
Links Submission Forms
If you wish to harness the potential of link development networks, you
can use this method to find relevant link exchange partners that use link
submission forms, and fill in these forms for you automatically. With this
feature you can get lots of link exchange partners very fast.
Directories
This method is more applicable to brick-and-mortar businesses —
make sure you don’t miss out on this opportunity if you are one. Find
local business directories, chamber of commerce listings, and business
association websites: these are good places to have links from. As a
tangible bonus, these links will bring you some extra traffic, too!
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