Page 264 - The Design Thinking Playbook

Do all actors in the system have a
perceived benefit?

Is the market, or the business ecosystem,
Do we have the right skills and talents to Example of measuring the implementation of ready for our business model?
develop the solution? a digital offer Status:
Conditions in the Does the sales price correspond to the
ecosystem market prices?
Is the right mindset on hand that lets us Status:
proceed in an agile, iterative fashion? New skills How high are the savings our customers
can realize with the solution?

Are the internal stakeholders (Marketing, Status:
Legal, etc.) willing to lend support? Needs of customers
Is the customer need satisfied?
Status:
Does the organization live Supporting elements Status: Is the customer bound to the solution in
of execution
the team of teams idea? Sales the long term?
Costs
Profit Status:
Are there leaders that are passion- Customer Implementation of market Do we have an excellent value proposition
score
ate about our idea? Status: opportunity for our customers?
Energy of the team Is the time for the market launch optimal?
Does the team develop a passion for the
project and the solution?
When is the earliest point in time at which
we can test our prototype as MVP/MVE or
Was the team given a clear mission for the beta on the market?
implementation?
Is the team set up in such a way that it can Are we quick and agile in our decisions and
also implement and scale the solution? in the development?

Causes Effect Causes

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