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THE UNKNOWN
MARKET
Once you have contacted all the people in your
Circle of In uence, you will need to nd new
prospects.
is means that you need to learn how to
approach directly other people in what is known
as “cold or unknown market”.
Legal Notice: When approaching a potential customer to make a sales presentation, you
must tell them who you are, why you are approaching them, and what products you are
selling. You must not imply that the sole purpose of your contact is to ask the potential
customer your opinion, or to ll out a survey. In California, you must identify yourself, that
you represent Rena Ware, and explain that the purpose of your contact is to make a Rena
Ware presentation, immediately a er greeting a prospective customer and before saying
anything else.

