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            370                                                               PART 4: THE LEADER AS A RELATIONSHIP BUILDER

                                   Centrality is associated with more power because it reflects the contribution made
                                   to the organization. At the University of Illinois, for example, important resources
                                   come from research grants and the quality of students and faculty. Departments that
                                   provide the most resources to the university are rated as having the most power. Also,
                                   departments that generate large research grants are more powerful because the grants
                                   contain a sizable overhead payment to university administration. 44
                                   Coping with Uncertainty
                                   The environment can change swiftly and create uncertainty and complexity for
                                   leaders. In the face of uncertainty, little information is available to leaders on ap-
                                   propriate courses of action. Leaders in departments that cope well with this un-
                                                                 45
                                   certainty will increase their power.  When market research personnel accurately
                                   predict changes in demand for new products, for example, they gain power and
                                   prestige because they have reduced a critical uncertainty. Leaders in industrial
                                   relations departments may gain power by helping the organization deal with un-
                                   certainties created by labor unions. Consider the following example of coping
                                   with uncertainty in the health care industry.


                                     IN THE LEAD  HCA and Aetna, Inc.
                                       Once upon a time, insurers called all the shots, forcing hospitals to take lower re-
                                       imbursements, forego price increases, and discharge patients more quickly. HCA,
                                       based in Nashville, Tennessee, says it routinely signed contracts that barely covered
                                       its costs. But HCA is now the largest hospital owner in the United States, and it
                                       owns a huge percentage of the hospital market in major metropolitan areas such as
                                       Denver, Las Vegas, and Houston. Thus, HCA now has enough power to push around
                                       large insurance companies.
                                          HCA’s legal department has been instrumental in absorbing critical uncertain-
                                       ties for the organization. Beginning in 1996, when a Medicare scandal surfaced, the
                                       legal department swung into action to help the organization weather the storm and
                                       develop clear guidelines and compliance programs to make sure similar legal prob-
                                       lems didn’t happen again. The department again played a critical role in negotiating
                                       a series of mergers and acquisitions that enabled HCA to grow in size and power
                                       and turn the tables on big insurers such as Aetna, Inc. In Houston, for example,
                                       HCA now operates 10 hospitals, a 22 percent share of the market. In that city, HCA
                                       officials began warning doctors that it will terminate its contract with Aetna, the

                                       country’s largest health insurer, unless the company meets its demands for price
                                       increases.
                                          At the same time, hospitals are facing another critical uncertainty concerning
                                       billing practices that sometimes require uninsured patients to pay excessively high
                                       rates. A congressional committee has been investigating billing practices at HCA
                                       and other large hospitals, again requiring shrewd attention from the legal depart-
                                       ment. So long as legal issues represent a critical strategic contingency for HCA, the
                                       legal department will remain a powerful force in the organization.
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                                       Because hospitals have to deal with so many complex legal and regulatory
                                   matters, it is likely that leaders in the legal department at systems such as HCA
                                   are typically in a high power position. Yet power relationships in organizations
                                   change as strategic contingencies change. In a hospital dealing with a major health
                                   crisis, leaders in the public relations department might gain power, for example,
                                   by soothing public fears and keeping people informed about the hospital’s efforts
                                   to control the spread of disease.
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