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                                                                            Chapter 15



            Your Leadership Challenge                                       Chapter Outline
            After reading this chapter, you should be able to:              454  Change or Perish
                                                                            456  Leading a Major Change
            •  Recognize social and economic pressures for change in today’s
              organizations.                                                459  Leading Everyday Change
                                                                            462  Leading for Innovation
            •  Implement the eight-stage model of planned major change and use   470 Implementing Change
              everyday strategies for gradual change.
                                                                            In the Lead
            •  Expand your own and others’ creativity and facilitate organizational   456  Barbara Waugh, Hewlett-Packard
              innovation.
                                                                            461  Paul Wielgus, Allied Domecq
            •  Use techniques of communication, training, and participation to   465  Kun-Hee Lee, Samsung Electronics
              overcome resistance to change.                                473  Raytheon Missile Systems
            •  Effectively and humanely address the negative impact of change.  Leader’s Self-Insight
                                                                            455  How Innovative Are You?
                                                                            460  Are You a Change Leader?
                                                                            466  Do You Have a Creative Personality?
                                                                            Leader’s Bookshelf
                                                                            472  The Heart of Change: Real-Life
                                                                                Stories of How People Change Their
                                                                                Organizations
                                                                            Leadership at Work
                                                                            477  Organizational Change Role Play
                                                                            Leadership Development: Cases
                                                                            for Analysis
                                                                            478 Southern Discomfort
                                                                            479 MediScribe Corporation
































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