Page 47 - E-Mag _ Catatan Mag v2
P. 47

What is


          srakeholder?                   that throughout    i n i ts






                                      are
                                          any
                                              enti ty


                        i n


                            busi ness
                           a
          Stakehol ders

                                                     that

                                                          i s


                                      of
                          operati ons

          effected
                      the
                   by


                                              busi ness

                way

                     ( Rahul
                                                 are
          some


                                   Stakehol ders

                                 ).
                            ,
                                                     the
                             2013
                      who


                                        by
                                           or
                                              can

                           are



                               affected
          i ndi vi dual s


                      company
                                   product

                                or
          i nfl uence


                    a

                  most

                                 stakehol ders
          l i fe
                                               are
              The

             .

                        obvi ous
                               and
                              ,
                                               ( Rahul
          empl oyees
                                                      ,

                                   customers

                     ,
                      owners
                                     are

              ).
                       stakehol ders

                Other
          2013
                                         i ndi rect

                        such
                                competi tors
                             as

                                              the
                                             ,

          stakehol ders

                         the
          nei ghborhood

                                           ,
                                            the
                                         i n
                             busi ness



                                       i s
                                envi ronment
          government

                                                     ,
                            the
                       ,
                        and


                                              ( Rahul
              ).


                         the
          2013
                Wi thout

                             ongoi ng
                                                     of

                                       parti ci pati on
                                       company
                          i s
                                     a

                                  for

                       ,
                            hard


                        i t
                                                  to

          stakehol ders
                                                    are

          survi ve
                 ,
                  as

                                                                2. DEFINITION OF
                                 and


                                      stakehol ders
                     compani es
                                          ,

                                           stakehol ders
          mutual l y
                                     Thus
                    i nterdependent
                                    .

                                                                STAKEHOLDERS

                    engagement
          and
              thei r
                                                 i n
                                      i mportant



                                  are
                    company


                                                 ,
                                                       out
                                                  carry

                                          val ues

                               express
                                       i ts
                  a
          hel pi ng

                               strategi es

             mi ssi on

                     ,
          i ts
                                          i mpl ement
                      devel op
                                         ,
          processes     and     i mprove     rel ati onshi ps     on     a
          conti nuous     basi s  .    Every     busi ness     takes     a  Stakehol ders     are     i ndi vi dual s  ,    groups  ,    or
          di fferent     approach     to     stakehol ders  .    The     rol es     of  organi zati ons     who     may     affect  ,    be     affected
          stakehol ders     di ffer     between     busi nesses  ,  by  ,    or     percei ve     themsel ves     to     be     affected     by
          dependent     on     the     rul es     and     responsi bi l i ti es  a    deci si on  ,    acti vi ty  ,    or     outcome     of     a    proj ect  ,
          l ai d     out     at     the     foundi ng     of     the     company     or     as  program  ,    or     portfol i o     ( Lynda  ,    2016  ).
          busi ness     evol ved     over     the     years  .    Thi s     arti cl e  Accordi ng     to     Yves     ( 2008  ),    a    stakehol der
          speci fi cal l y     focuses     on     the     i mportance     of  refers     to     any     i ndi vi dual     or     group     that
          stakehol ders  ,    rol e     of     stakehol ders     i n     busi ness  mai ntai ns     a    stake     i n     an     organi zati on     i n     the
                                                                            sharehol der

                                                                          a
                                                                     that


                                                                                         possesses
          and     cl assi fi cati on     of     stakehol ders  .    way        where consul ted essenti al       peopl e are    shares  . .  ’ ,

                                                                            to

                                                                              Lynda
                                                                                     ( n . d . ),

                                                                Accordi ng
                                                                                are
                                                                                                the
                                                                ( stakehol ders



                                                                                             to
                                                                              )
                                                                                                    successful

                                                                                                outcomes

                                                                            the
                                                                                acti vi ty



                                                                                            i ts
                                                                         of
                                                                del i very

                                                                                        and
                                                                Bui l di ng

                                                                                            robust
                                                                              mai ntai ni ng
                                                                          and

                                                                                   mai ntai ni ng
                                                                rel ati onshi ps


                                                                                                an

                                                                              and


                                                                                     communi cati on

                                                                                   of

                                                                appropri ate
                                                                             l evel
                                                                                                       to

                                                                                                       n . d . ):
                                                                                                      ,

                                                                                          that

                                                                stakehol ders
                                                                                               ( Lynda

                                                                                  ensure
                                                                              wi l l
                                                                                            they

                                                                                                 requi re
                                                                       recei ve
                                                                •


                                                                 they
                                                                                                        ;
                                                                               i nformati on
                                                                 they

                                                                •
                                                                                     ;

                                                                       are
                                                                                                     ‘ heard


                                                                       needs


                                                                •
                                                                 thei r
                                                                              and
                                                                                  requi rements

                                                                                      acti oned
                                                                                               .
                                                                and
                                                                            possi bl e

                                                                                     ,
   42   43   44   45   46   47   48   49   50   51   52