Page 7 - The Pulse July 18
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WHERE DO I START?



       The Process is Key - Do it 100% of the Time.
 GENERATING NEW BUSINESS

       You can advise and sell household insurance yourself but not having the time or resource shouldn’t stop you making the
 OPPORTUNITIES  decision to offer your clients help with their cover. By putting a simple process in place, you can refer it in to Ingard who
       will write it for you. It’s up to you but whatever you decide, make that decision and stick to it.


 Protecting the Things That Matter Most
 to You and Your Clients.  Earnings Potential – Refer into Ingard  Earnings Potential - Write it Yourself
       If Ingard sell 4 policies a month from your referrals, by
                                                               If you sell 4 policies a month, by the end of year 5 you
       the end of year 5 you could be generating an income of   could be generating an income of just over £20,000* pa
       approximately £8,000* pa – accumulated income over      – accumulated income over these 5 years would be over
       these 5 years would be over £25,000! **                 £63,000! **



       To calculate your own potential earnings visit - https://www.assurantforadvisers.co.uk/how-it-works/#tab-3
       * The approximate income earned per annum is based on the commission earned less the individual’s compliance costs and is representative of the
       average commission across the Network.
       ** Examples above show potential earnings based on four sales / referrals a month or 10 sales / referrals a month, both based on £100 average
       commission with a retention rate of 85%.
 “If I had my way, I would write “insure” upon the door of every cottage and upon the blotting book
 of every public man; Because I am convinced, for sacrifices so small, families and estates can be   Suggestion When Discussing Household Insurance for a New Property
 protected against catastrophes which would otherwise smash them up forever.”   Inform your clients that this is part of your service ...

 Winston Churchill, Manchester, 23 May 1909  “I must look at your protection and insurance needs alongside any existing cover you may have in place and I will be
       making a recommendation and providing quotes accordingly”.

 The main reason your clients come to you is for your advice and assistance to get a mortgage; whether that be to   Suggestion When Discussing Household Insurance for a Re-mortgage
 buy their first home, to move to another property, for their re-mortgage needs or perhaps for an additional buy to let   This is often a missed opportunity as the adviser may know (or assume) that the client already has cover in place BUT
 property as a Landlord.
       do they and is the cover suitable?
 In any one of these instances, there will be a need to review, consider and recommend insurance to protect the clients   Ask your clients for a copy of their existing household policy schedule as it wil be required for “lender and compliance
 and their property. General Insurance is often an area that is overlooked when providing financial advice. Your clients   purposes to ensure the correct cover is in place”.
 may place their buildings and contents insurance with the mortgage lender, which might be an uncompetitive decision
 in  a  highly  competitive  marketplace  or buy  their  buildings  and  contents  insurance  online  through  Price  Comparison   This then gives you the opportunity to:
 Websites, which may lead to the cover being compromised in favour of price.
       • Spot potential gaps in cover
 • From a lender’s perspective, it is bricks and mortar and they want security to protect the asset.  • Ensure you are quoting “like for like”
 • From a customer’s perspective, the house is where they and their family live and call home.
       • See the premium the client is currently paying and who the provider is
 A mortgage is probably the single largest debt/asset your clients will ever have so why wouldn’t they insure this valuable
 asset and its contents and the memories within? Or compromise on the cover they need because they were not advised?
       What to Do Next

       • Talk to us!
 Why Bother?  • We are here to help you whether you want to write the business yourself
       or refer it in to Ingard.
 • As of February 2018, the average   We’re underinsuring our homes   • We can discuss your current process, imbed B&C into this
 amount  of  ‘stuff’  owned  by   by a staggering £20,000!   and help you generate income while covering your
 individuals,  at  £35,000,  is more    client’s protection needs.
 than the average annual UK salary   The average  UK home contains
 (£27,000)  £55,000  worth  of  belongings,  yet  on   Protecting the things that matter most to you and
 average  we’re  only insuring  them   your clients.
 •  Over a quarter of  households   for  £35,000.  That’s a huge  £20,000
 -  7.5  million  -  have  no  contents   difference - and it’s an amount that
 insurance  could  cause  all sorts of problems if   Web: www.assurantforadvisers.co.uk
 you need to make a claim.”*  Telephone: 03332 000 444
 • So, possessions worth over £266   Email: advisers@assurant.com
 billion are unprotected and at risk
 £950 billion: the value of stuff   *Mortgage Advice Service 26 July 2016
 Your clients need your help!  UK households own.  Assurant is a trading name of Assurant Intermediary Limited registered in England and Wales (No. 4019801)
       Registered office: Emerald Buildings, Westmere Drive, Crewe, Cheshire, CW1 6UN
       Assurant Intermediary Limited is authorised and regulated by the Financial Conduct Authority              6
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