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tainable rate increases that are above
                                                                              cost inflation.”
                                                                                  He uses numbers from less-than-
                                                                              truckload shipping to drive home the
                        “GET RATES WHILE YOU CAN.”                            point. LTL carriers have seen a decade of
                                                                              low- to mid-single digit rate increases.
            –JACK ATKINS, MANAGING DIRECTOR OF TRANSPORTATION                 The same can’t be said of the truckload
                           RESEARCH AT STEPHENS, INC.                         carriers. “In the LTL industry, the top
                                                                              ten players make up 70 percent of the
                                                                              market. In the truckload industry, it’s
                                                                              five percent of the market.”
                                                                                  Among his final recommendations
        in the ’70s may have morphed into a   defined truckers for so long may also   based on the story of the coronavirus
        more traditionally professional looking   be creating one of its biggest obstacles.   so far, is to use the increase in revenue
        driver today, one trait still common to   One of the last bastions of rugged indi-  expected to come from a strong final
        many in the industry is independence.   vidualism would have more bargaining   quarter of 2020 and into 2021 to invest
        There are 900,000 for-hire carriers that   power if all those individuals joined   in technology when possible. He also
        travel the roads of the U.S., and the top   together.                 recommends against the temptation to
        ten carriers claim only five percent of   “We’ve seen consolidation in LTL.   aggressively grow fleets. If the Freight
        that number. The vast majority of car-  We’ve seen consolidation in airlines.   Recession of 2016 is any guide, trucks
        riers have less than 20 trucks. Plenty of   We’ve seen consolidation in railroads,”   that are fully loaded today, are likely to
        truckers still like to work for themselves   he says. “Consolidation is eventually   sit empty once the coronavirus is under
        or in smaller, family-like groups. The   going to come to this industry…. It   control and the market stabilizes. Better
        industry is full of stories of self-made   really hasn’t happened in truckload to   to focus on improving efficiency than
        men and women, Atkins says. But,   any meaningful degree. And we need   to bet on a future with so much change
        he adds, the character trait that has   consolidation to be able to drive sus-  on the horizon. ATR




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        ARKANSAS TRUCKING REPORT  |  Issue 5 2020                                                                 31
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