Page 163 - English for Writing Research Papers
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            8.8   When you have something really important to say, make
                 your sentences shorter than normal
              Readers’ eyes tend to be attracted most to the white space between sentences and to
            the capital letter that begins each sentence (try testing this out for yourself). This
            means that shorter sentences are noticed more, and of course they are generally
            easier to follow and understand.

              This visual factor is critical to the impact of your paper. It is very similar to a good
            oral presentation. When presenters have something important to say, they slow
            down the speed of their voice, speak a little louder or more emphatically, use much
            shorter sentences, and use particular adverbs (e.g.  importantly, interestingly, remark-
            ably ) to attract attention. Presenters do this to (i) attract the audience’s attention, (ii)
            to underline the importance of what they are saying, (iii) to help the audience under-
            stand what is being said.

             Here is an example from a Discussion. The OV is one long sentence. The italics in
            the RV highlight where each new sentence begins.




                         original version (ov)         revised version (rv)
                 The method developed in this work relies     Our method relies on a sample pre-
               on a sample pre-treatment that allows a   treatment that only requires a minimal level
               low final dilution,  guaranteeing, on the   of dilution.  In addition, it guarantees   a

               other hand , a negligible shift of pH with   negligible shift in pH with regard to the
               regard to different specimens to be tested   different specimens to be tested (±0.15
               (±0.15 units from 23 samples tested) ;   units from 23 samples tested).  Importantly ,
               however, the slight shifts  of pH do not   the slight shifts in pH do not alter the
               alter the response of the test,  as shown  by   response of the test.  This is revealed  by the
               the overlapping of standard curves   overlapping of standard curves obtained by
               obtained by spiking buffers at different pH   spiking buffers at different pH with IGF-1.
               with IGF-1.


               In the RV it is much easier for readers to quickly identify where the innovation in
            the author’s method lies, what the results are, and how these results reveal them-
            selves. Note the replacement of  however  with  importantly . The link word  however
            seems to suggest that something negative will follow, whereas the use of  impor-
            tantly  shows that in fact it is something very positive.

              To learn how to break up long sentences, see Chapter    4    .
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