Page 37 - Georgetown Retail Merchandising Plan 11.7.16 - FINAL

LONGHORN JUNCTION
Longhorn Junction
Longhorn Junction is located within Georgetown’s extraterritorial S Austin Ave
jurisdiction and is being promoted for over 600,000 square feet
of destination retail and mixed-use by the current developer. This Ac#ve
property is positioned to serve as regional retail destination, so
its success will be especially important to the retail strategy. The
property is located at the southeast corner of I-35 and SE Inner Longhorn Junction
Georgetown, Texas
Loop, stretching to the intersection of SE Inner Loop and FM 1460, Potential Site
which connects to the medical district and Dell Diamond area in SE Inner Loop
Round Rock. Longhorn Junction provides the northbound side of Futurere
Futu
I-35 with ideal freeway frontage and is well served by SE Inner SE Inner Loop
Loop/FM 1460.

70 ac +/- Blue Springs Blvd
The population surrounding Longhorn Junction is estimated to
grow from about 30,500 in 2016 to 35,800 by 2021, an increase of
Citicorp
Citicorp
approximately 17% (STI). Data Center
Data Center
Blue Springs Blvd
This site has strong retail potential and according to local brokers,
the western portion (approximately 70 acres) is under contract to
a development group with plans for regional big-box commercial,
retail and restaurants.
Retail targets should include anchors and big-box tenants that
catalyze the development.

Longhorn Junction Statistics

Population 30,635

Households 10,342
Daytime Employees 10,516
CONTACT: POTENTIAL MERCHANDISING TARGETS:
Median Household Income $69,230 MARK ALLEN REGIONAL ANCHORS
NNN Rent $19.99 / square foot 512-818-1985 ENTERTAINMENT
MARKTALLEN1@GMAIL.COM RESTAURANT
Source: CoStar, Xceligent, STI MIXED-USE

Georgetown Retail Merchandising Plan 2016 37