Page 212 - CRC_One Report 2021_EN
P. 212
Business Overview and Performance Corporate Governance Financial Statements Enclosure
In order to strengthen community, the Company also preserve and carry-on local culture and wisdom to live on
with Thailand forever. Therefore, the Company has adopted the concept of creating economic value for such
communities by development of local products in each community. This can result in careers creation and increase
in income for the community. Moreover, the Company foresees the growth of local products along with culture and
local wisdom learning through ecotourism which meets the demand of the new generation, and can be extended
to ecotourism and cultural tourism economy that can generate sustainable income for the community.
Na Muen Si Weaving Community Learning Center Project
Na Muen Si woven cloth of Trang Province has an outstanding pattern made by traditional weaving
technique with the unique use of colors. The Company saw the potential of sustainable growth of traditional
product. Therefore. The Company develop and establish a museum as a textile learning center, exhibiting
ancient woven fabrics over 200 years old, conveying the history of local culture. This can result in improvement
of ecotourism and cultural tourism economy which increase in sustainable local income. Finally, customers
can buy products from a variety of channels, such as Central Tham Market Facebook page, Na Muen Si
Weaving Community Enterprise Facebook page.
Performance in 2021
B
Local people participated Income generated
in this project to the community
155 5,000,000
households THB
According to all projects under “Central Tham”, there were increase in THB 1,500 million of local income in Thailand
due to the project.
Note: For more information on sustainability related topics, please visit Central Retail Corporation’s Sustainability
Report 2021.
212 Annual Report 2021 (Form 56-1 One-Report)

