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164  HOW TO MAKE MONEY IN STOCKS—GETTING STARTED


         Institutional Selling: Big Price Drops on Unusually Heavy Volume


            Heavy Institutional Selling                   2       Price
                                                  1
            OpenTable Daily Chart 2011
            Warning Signs: Heavy-volume price drops show funds are selling
            (Points 1 - 3). Note bearish reversals: Shoots higher, but closes   3
            down and near bottom of day’s range. Indicates lack of investor
            enthusiasm for higher prices and desire to get out of the stock.
                                                                   100
            Heavy-volume gap down (Point 4):              4
            So much selling the stock instantly
            drops to much lower price. Crashes
            below 50-day moving avg. line.
                                                           Light-volume up days
                                                           shows weak buying
                                                                    80
                                                                       © 2013 Investor’s Business Daily, Inc.
            Horizontal line shows avg. volume               4     Volume
                                                  1       3
                                                        2        2,000,000
                                                                 1,100,000
                                                                  600,000
                                                                  300,000
                17  31   14  28   11  25   11  25   8   22   6
                     January  February  March     April    May

            Heavy Institutional Selling               Would you see this  Price
                                                            clear change in trend
            OpenTable Weekly Chart 2011                       without using charts?  100
                                                                    90
                                                                    80
                                                                    70
                                                                    60

                                                                    50
                                                                    46
                                                                    42
                                                                    38
                                   Heavy-volume selling kicks off steep decline  34
                                   (Same time frame shown in daily chart above)  30
                                                                       © 2013 Investor’s Business Daily, Inc.
                                                                  Volume
                                                                 8,000,000
                                                                 5,000,000
                                                                 3,000,000
                                                                 1,800,000
                Dec 09  Mar 10  Jun 10  Sep 10  Dec 10  Mar 11  Jun 11  Sep 11  Dec 11
               Big price drops on unusually heavy volume show institutional investors
             are selling aggressively. It’s also a bearish sign when the stock’s closing price
                     is in the bottom part of the range for that day or week.
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