Page 618 - MARSIUM'21 COMP OF PAPER

597 Nur Fazira & Dr Adaviah (2022)

3.3 SAMPLING DESIGN

3.3.1 FOCUS POPULATION AND SAMPLE

In this research, respondents who used online banking by Bank Islam Malaysia Berhad (BIMB) among Johor consumers are the
main study's target group. The researcher planned to apply Hair et al (2017) calculation concept to determine the number of
samples. The minimum sample size required is five times the size of the research indicators, with a 5:1 ratio being chosen. It also
briefly explained that the greater the number of samples collected, the more accurate the data will be. Hair et al. (2010) also
pointed out that the minimum sample size should be 100. Therefore, in this research, there are 33 indicators are used. 33 indicators
are including Section A comprises for Demographic (8 items), Section B: Independent Variables (20 items) and Section C:
Dependent Variables (5 items). Therefore, the size sampling for this research is:
5 x 33 = 165 respondents
Thus, the sampling size for this research is 165 respondents.

3.3.2 SAMPLING SIZE TECHNIQUE
In this study, the questionnaire distribution technique was applied as a sampling strategy. According to researchers, this
methodology makes questionnaire distribution more effective and efficient method to gather data from respondents. The
respondents for this study were selected by using a purposive sample method from the Johor population. This methodology is
categorized as a non-probability sampling method since the elements picked for the sample are chosen created by researcher's
judgements. Furthermore, this strategy is relatively easy to implement. Purposive sampling is also a frequent strategy used by
researchers since it is cost-effective rather than to other sample methods. In a nutshell, the questionnaire distribution method
encourages researcher collecting data while also allowing for unbiased sample selection. As a result, the researcher feels that by
using the questionnaire distribution approach, they will be able to complete their study on time and with an efficient and accurate
data analysis.

3.3.3 SIZE OF SAMPLING

By using sample size, the researcher can understand a group of participants picked from the public and believed to be
representative of the real population for that study. According to information gathered, Johor's total population in 2021 was
3,794,000 people. The researcher applied the Hair et al. (2010) idea in this investigation, which recommends that a minimum
sample size of 100 should be used. As a result, the study's goal sample size is 165 respondents. Hence, there are 165 sets of
surveys being given to respondents in Johor area who use BIMB's online banking via WhatsApp and Facebook in a community
place group using a Google form link.

3.4 DATA COLLECTION METHOD
3.4.1 PRIMARY DATA
This study of questionnaire was collected using an online Google form and a purposive sampling method. This survey
questionnaire will be sent to people of various ages, genders, educational levels, monthly incomes or pocket money, online
banking experience, and frequency of online banking to acquire data. Following that, the original data is translated into statistics
using statistical software to generate a summary of the data.

3.4.2 SURVEY METHOD
In this study, the survey was distributed using an online Google form link to different WhatsApp groups and a Facebook with
posting at community page in Johor. Due to government directives, this questionnaire will only be conducted on a digital
platform due to the COVID-19 pandemic. Along these lines, it refers to a tool, strategy, or approach that researcher might apply
to seek data in research by asking a chosen group of people (Formplus, 2018). In short, the survey method questionnaires in
online were used instead of in manual. It generally enables respondents and the researcher conducting the study to share
information. The researcher can also implement this survey to get information from a large sample size or research population.
Furthermore, this survey contributes to the improvement of the validity and accuracy of study findings. To be clear, the cost
of conducting a survey is often lower than the cost of other research methods, and it is a quick and easy way for the researcher
to collect data.

3.5 RESEARCH INSTRUMENT

A research instrument is a tool for collecting, evaluating, and analyzing data from study participants. A questionnaire via an online
Google form is the commonly useful tools that researcher can get to obtain data from the respondents in this study. The questions can
be used to collect statistical and personal data from the respondents. It may help the researcher while conducting this study. At the
same time, it can guide the researcher in conducting the research more accurately, efficiently, and affordably than other procedures.

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