Page 70 - Proposed ACFA Product range
P. 70

Marketing Strategy









                •    Marketing Mix


                 People (Customer Service):



                 To establish customer service center to ease the interaction with our several types of customers
                   (end users, traders, consultant ) through a unified TOLL FREE no.


                Proposed Toll Free No to be used :




                                                                     8000000000 ( 10 digits)


                Main benefits:


                       • To support ACFA boards sales.

                       • To be market leader in terms of customer service handling.

                       • To have strong relationship with our customers.








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