Page 74 - Proposed ACFA Product range
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Cont …Goals & Milestone
Objective Description Target Date Responsibility
2 Establish ACFA authorized dealers Network Year One Commercial Team
2.1 Applying the dealers selections criteria Q1 Year One Commercial Team
Develop Merchandizing Program for dealers outlets
2.2
(30 Riyadh,20 Damm,20 Jeddah & 10 Abha total 80 outlets) Q2 Year One Commercial Team
2.3 Applying ACFA brand on all retailers Signage's On going Commercial Team
2.4 Establish Jeddah Store Q3 Year One Commercial Team
2.5 Establish Dammam Store Q4 Year One Commercial Team
2.6 Establish Abha Store Q4 Year One Commercial Team
2.7 branding Riyadh Show room Q3 Year One Commercial Team
2.8 ACFA Brand Visibility Program (Customers Show Room ) Q2 Year One Commercial Team
Objective Description Target Date Responsibility
Completing MKTG strategy development for added Value
3 Year Two MKTG team
Products
3.1 Establish the range of products
Q1 Year Two Commercial Team
3.2 Secure the proper technical how ( from abroad)
Q2 Year Two Commercial Team
3.3 Conduct the needed training Sessions Q2 - Q3 Year Two Commercial Team
Commercial Team
3.4 Launching Events 74
Q 4 Year Two
