Page 72 - Receptionist
P. 72

Bordetella “Kennel Cough” Vaccine:
                                                   “Kennel cough is a VERY common disease all over the country.
                                                   It’s like a cold for a dog.   It’s spread through the air up to 20
                                                   feet.  It frequently happens in dogs through fences and on
                                                   walks”

                                                   (Demo Piece:  Brochure of “A guide to vaccines)


                                                   Receptionists Surgery Price Quotes:
                                                   Receptionists:  It’s best to schedule the FREE pre-op exam (and
                                                   not quote a price) so the client can come in to get the exact
                                                   price.  If they need a price by phone quote the BASE PRICE only.

                                                   “We need to schedule a free pre-op exam with one of our
                                                   doctors.  They will get you the exact price for your pet along
                                                   with any other possible recommended services to make it as
                                                   safe as possible.  What day works for you?”

                                                   (Demo Piece:  See Phone Shoppers Procedure)

                                                   Higher Prices than the Client Expects or Is Used To:

                                                   See Client Compliance Tips:  Use
                                                   “FeelFeltFoundEducationDemoFinance.

                                                   “I completely understand how that feels when the price is more
                                                   than you expect.  We’ve had other clients that have felt the
                                                   same way.  We have found clients appreciate hearing how we
                                                   focus on the safest care for your pet.”

                                                   Education & Demo: “We offer (services we do that is safer) to
                                                   avoid (possible problems).”  Show appropriate demo pieces.

                                                   Finance: “The required services costs (base price).  The
                                                   RECOMMENDED services cost (additional costs) extra.

                                                   (Demo Piece:  Use Printed Treatment Plans AND Demo Models
                                                   as Applicable)














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