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4.2 Communicating Through Blogs




                   your classmates and share information with them outside of class. Some social media sites,
                   such as LinkedIn, are also great ways to connect with people in professional careers you may
                   plan to pursue.

                   Do you remember Chantal from Module 1? She participates in several blogs and social media
                   websites. She follows the blogs of people in the marketing industry, where she hopes to work
                   after she graduates. She also uses LinkedIn to connect with people in the marketing field and
                   is hoping to apply for an internship through someone she met on the site. Chantal uses Face-
                   book to keep in touch with her friends and connects with several classmates she met in her
                   college courses through Ashford Café. These classmates are single moms, like herself, and
                   they understand the difficulties of attending school while caring for children, so they have
                   created a type of online support system for themselves. Let’s look at some specifics regard-
                   ing blogs.

                   Blog is a  word created using the  b
                   from the word web and the term log,
                   and  refers to a  discussion  or infor-
                   mational website where you can usu-
                   ally post comments or questions and
                   responses  to the comments or ques-
                   tions of others on various topics. The
                   first  blog  made its debut around the
                   year 2000,  and by the end of 2011,
                   a  national  survey  firm reported that
                   181  million blogs could be found on
                   the web.  These  numbers included
                   6.7 million people who publish their
                   blogs as websites,  altogether  known                            g-stockstudio/iStock/Thinkstock
                   as the  blogosphere, and another  12  Blogs allow people to publish photos and chronicle
                   million people who wrote their blogs  trips or life events and are accessible to billions of
                   on social networks (Nielson Company,  people.
                   2012).

                   Blogs are a form of social networking, where you can connect with people who have inter-
                   ests similar to your own or exchange information and learn from others. WordPress, Blog-
                   ger, Quora, and Tumblr are four popular blog sites. These blogs often have a combination of
                   serious and more trivial topics. Tumblr (2016), for example, explains the content of its web-
                   site this way: “Stories, photos, GIFs, TV shows, links, quips, dumb jokes, smart jokes, Spotify
                   tracks, mp3s, videos, fashion, art, deep stuff. Tumblr is 244 million different blogs, filled with
                   literally whatever” (para. 2).

                   Some personal blogs are like a diary; people use them to chronicle a trip they are taking or
                   to update people about family events. Blogs are also used by political candidates and state
                   and local governments to reach out to constituents and gather opinions on important issues.
                   Clubs, businesses, and other organizations use them, as well, to report on their activities or
                   share information they believe is important to those who subscribe to the blog and follow it
                   regularly.







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