Page 20 - All About History - Issue 18-14
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Mass Media




                       Media across history




                                                         Read all
                                                         about it!
        A NEW CHAPTER
        CHINA 200 BCE                                    ENGLAND 1665
        Although papyrus had been                        Although not the first
        used in Egypt as far back                        newspaper (that honour goes
        as the fourth millennium                         toaGermantitlefrom1605)
        BCE, the earliest form of                        the Oxford Gazette was a
        paper as we know it was                          hugely influential newspaper
        developed in China during                        printedinEngland.ItsDutch-
        the Han Dynasty. Writing                         inspired two-column, titled
        was previously displayed on                      and dated format came to
        tablets made from bamboo                         definethelookofnewspapers.
        or silk, which were heavy                        The Times, published in
        and costly, but the creation                     1785, continued to set the
        of paper from wood and rags                      standard for newspapers
        provided an inexpensive                          worldwide, popularising the
        alternative that rose to                         Times Roman typeface and
        worldwide popularity and                         featured articles written by
        was quickly used for a host of   Paper was commonly used for the   major figures in literature,
                                 protection of delicate items before
        uses, most notably for pages                     arts, science and politics,  The Times’ headquarters as they
                                   it became a base for writing
        in books.                                        influencing public opinion.  looked in 1870
        Mass media timeline                                    O The printing  The first                        Across the
                                                                                                                airwaves
                                                                             advertisement
                                                                revolution
                                                                Johannes     The first English                  Guglielmo Marconi
         Easy as ABC       The early newspaper                  Gutenberg creates  advertisement is printed     becomes the first
         The Semitic people  The Acta Diurna are first          a movable type  by William Caxton. It           person to achieve
         who live near Egypt  carved on stone and               printing press,  offers the sale of ‘pyes’,     a successful radio
         develop the first   metal, then displayed              which will go on to  or clerical rules. Caxton  transmission. He goes
         known alphabet. All  on public notice boards           revolutionise the  isthoughttobethefirst        on to receive the
         subsequent alphabets  in Ancient Rome. These           world of printing  person to introduce the      Nobel Prize in 1909
         descend in one form  official notices were             by industrialising  printing press to England. The first phone call from New   for his contribution to
         or other from this   akindofdailynews                  the process.  1468             York City to Chicago  radio sciences.
         first script.     service.                             1450                                            1895
         1850 BCE          131 BCE            A depiction of a scribe
                                               writing a manuscript
                         0                                1000                       1400                   1900
       1850 BCE
        O The royal library                O Manuscript culture    O The birth of     O Your call is important   O Edison’s phonograph
          Although libraries                Monk scribes write  printing    to us            Thomas Edison invents
          have existed before,              handwritten copies  Movable-type   Alexander Graham Bell   his phonograph, one of
          the Great Library of              of bibles and books.  printing using   invents the first practical   the first devices capable
          Alexandria is one of              Manuscripts become  porcelain is   telephone. The first words   of reproducing recorded
          the largest and most              themainwayof     invented in China  are from him to Thomas   sound. It is important in
          significant of the                storing and spreading  by the commoner  Watson, when Bell says:   thedevelopmentofthe
          ancient world.  Famous thinkers such as Archimedes,   information.  Bi Sheng during the  “Mr Watson, come here, I   radioasamediadevice.
          300 BCE   Herophilus and Hipparchus studied   10th century  Song Dynasty.   want to see you.”  1877  Thomas Edison by his
                         in the Great Library                1041           1876                               phonograph
                                       Connecting                                                   Pressgoesyellow
                                       the nation                                                   UNITED STATES 1890S
                                       GREAT BRITAIN 1838                                           When Joseph Pulitzer’s New York
                                       The first commercial telegraph line                          World and William Randolph
                                       in the world was set up by William                           Hearst’s New York Journal battled for
                                       Fothergill Cooke and Charles                                 readership in the late-19th century
                                       Wheatstone on the Great Western                              they created a type of journalism
                                       Railway from Paddington Station                              that would define newspapers
                                       to West Drayton. A large number of                           for generations. Dubbed ‘yellow
                                       telegraph lines were built across the                        journalism’, many unaccredited and
                                       railways, followed by post offices                           often false news pieces were topped
                                       around the country. As messages were                         with attention-grabbing headlines
                                       relayed instantly over great distances                       at rock-bottom prices, a technique
               Some early telegraph systems   for the first time, the era of mass   This Puck cartoon shows little printer’s   that drives some newspaper and
             remained in operation in the 1930s   personal communication began.   devils emerging from a printing press  magazine sales to this day.



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