Page 225 - (DK) The Business Book
P. 225

WORKING WITH A VISION        223




                                              THERE IS NO SUCH


                                              THING AS A MINOR


                                         LAPSE IN INTEGRITY


                                           COLLUSION








                                             n a market economy,
          IN CONTEXT                         companies are in commercial
                                         I competition with one another.
          FOCUS
                                         It is illegal for them to “collude”
          Ethics of competition
                                         to fix prices or make secret trade
          KEY DATES                      agreements. However, collusion and   We have always known that
          11th century Legislation in    collaboration are close relatives, and  heedless self-interest was bad
          England outlaws monopolies     sometimes companies argue that     morals; we now know that
          and restrictive practices.     the way in which they “work           it is bad economics.
                                         together” does not constitute      Franklin D. Roosevelt
          13th century King
                                         collusion. Rival companies have     US former President (1882–45)
          Wenceslaus II of Bohemia       been known to “collaborate” in
          passes a law to prohibit       order to gain advantage over other
          iron-ore traders from working   competitors, or to increase profit.
          together to increase prices.   They might do this by sharing
                                         restricted information, limiting
          1790s After the French
                                         the supply of goods to influence the
          Revolution, agreements by
                                         price, or fixing prices. Two airlines   businesses in the US, Korea, and
          members of the same trade
                                         hit the media in 2007 when they   Japan secretly colluded to raise
          to fix prices are declared
                                         were accused of price-fixing. Staff   the price of lysine (an ingredient in
          void, unconstitutional, and
                                         at British Airways had tipped off   animal feed) above its average price
          “hostile to liberty.”
                                         staff at competitor Virgin Atlantic   in the international market. Within
          1890s The Sherman Act in       over fuel surcharges. British    nine months the illegal cartel had
          the US makes it illegal for large   Airways admitted to collusion, and   raised prices by 70 percent. Gains
          companies to cooperate with    was fined $195.5 (£121.5) million.  for the companies and individuals
          rivals to fix their outputs,                                     would have been significant if they
          prices, or market shares.      Accountability                   had not been caught. Several
                                         Individuals in large organizations   executives went to prison and US
          2000s The Treaty of Lisbon
                                         sometimes consider themselves    company, Archer Daniels paid the
          prohibits anticompetitive      infallible. In the mid-1990s, five   largest antitrust fine in US history. ■
          agreements, including price-
          fixing, in the European Union.
                                         See also: Play by the rules 120–23   ■  Profit before perks 124–25   ■  Morality in
                                         business 222   ■  Creating an ethical culture 224–27
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