Page 49 - (DK) The Business Book
P. 49

START SMALL, THINK BIG          47 47

        See also: Take the second step 43   ■  The Greiner curve 58–61   ■  Leading well 68–69   ■  Effective leadership 78–79   ■
        Develop emotional intelligence 110–11   ■  Mintzberg’s management roles 112–13   ■  The value chain 216–17


        Other studies report entrepreneurs   staying still. His company launched
        as mavericks, unafraid of failure and  in 1998 with a low-cost airline,
        driven by a passion for success.   easyJet, and now includes more
        While there is some overlap, absent   than 20 “easy” businesses that
        from these findings are the traits   operate on a similar low-cost model.
        that define good leaders and      Haji-Ioannou has shown an aptitude   The function of leadership
        managers: organization, an eye for   for strategy, and an eye for detail;   is to produce more leaders,
        detail, communication, emotional   but he has also been criticized for   not more followers.
        intelligence, and the ability to   lacking leadership skills, for         Ralph Nader
        delegate. And as Indian executive   micromanaging, and, common        US political activist (1934–)
        Vineet Nayar advised, effective   to entrepreneurs, for an inability to
        leadership involves encouraging   delegate and let managers manage.
        others within the company to        US professor Larry Greiner
        realize their potential, and excel.  identified leadership—the ability
                                         of a start-up founder to transition
        Making the transition            from entrepreneur to leader—as one
        Canadian business guru Professor   of the major crises that businesses   ventures, and leadership skills
        Henry Mintzberg proposed that    face as they grow. Greiner suggests   to move the start-up beyond its
        management can be broken down    that successful growth often     entrepreneurial roots.
        into three categories: managing    requires the employment of        Start-ups require the spark
        by information, through people, and  professional managers who bring    of entrepreneurship; but growth
        through action. Many entrepreneurs  to the business an understanding   requires a different set of skills: a
        have difficulty managing through   of the requirements of financial   founder must transition from being
        information—they often lack the   markets, banks, and—most        sole decision maker to being a
        skills to build the systems and   importantly—have the leadership   disciplined manager and a
        communication networks on which   skills needed to manage complex   successful leader. Those who are
        large businesses are built.      organizations. Entrepreneurs may   unable to make this transition
           Cyprus-born Stelios Haji-     possess bountiful ideas, but it takes  often need to step aside and let the
        Ioannou, entrepreneur and founder   management discipline to turn   professionals take over. But this is
        of easyGroup, is known for rarely   those ideas into successful   often easier said than done. ■

          Zhang Yin                      Chinese entrepreneur and paper-  exporter in the USA, and the
                                         recycling tycoon Zhang Yin was   largest overall exporter to
                                         born in Guangdong in 1957.       China. In 1995, after returning
                                         Recognizing that the Chinese     to Hong Kong, Zhang cofounded
                                         export sector faced a shortage of   Nine Dragons Paper with her
                                         paper-packaging materials, Zhang   husband and her brother. The
                                         (her Cantonese name is Cheung    company went on to become the
                                         Yan) opened a paper-trading      world’s largest maker of
                                         business in Hong Kong in 1985.   packaging paper.
                                            Quickly moving from              In 2006, at the age of 49,
                                         entrepreneur to established      Zhang became the first woman
                                         business leader, Zhang moved     to top the list of richest people
                                         to Los Angeles, US, where she    in China, according to the
                                         co-founded the paper-exporting   magazine Hurun Report. The
                                         company America Chung Nam in     following year, Ernst & Young
                                         1990. The business quickly       awarded her “Entrepreneur of
                                         became the leading paper         the Year in China 2007.”
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