Page 10 - Listing Presentation
P. 10

PREPARING YOUR HOME - (Continued)





                                                                                                                                   Follow these simple, yet critical steps to enhance your home’s perceived value. Keep up with this checklist
                                                                                                                                   to ensure that you’ll be ready for a viewing appointment at a moment’s notice.





                                                                                                                                    SIMPLIFY.                                              REPAIR.

                                                                                                                                    A tidy, organized home is infinitely more              Small repairs can bring big dollars. Don’t let
                                                                                                                                    appealing than one littered with the everyday          these easy fixes stand in the way of a sale.
                                                                                                                                    clutter that tends to accumulate.
                                                                                                                                                                                           •   Purify water damage, mildew, or other
                                                                                                                                                                                              deterioration
                                                                                                                                    •   Clear counter tops file any loose papers or
                                                                                                                                       mail piles, and put toys and miscellaneous          •   Spackle and paint over any holes or cracks in
                                                                                                                                       objects away                                           ceilings and walls
                                                                                                                                                                                           •   Mend any broken kitchen cabinets or other
                                                                                                                                    •   Thin wardrobes to make closets look more              door hinges
                                                                                                                                       spacious
                                                                                                                                                                                           •   Replace moldy or torn shower curtains
                                                                                                                                    •   Make the beds, clear the sink of dishes, and       •   Repair any broken window panes or mirrors
                                                                                                                                       empty all wastebaskets
                                                                                                                                                                                           •   Reinforce peeling wallpaper and touch up
                                                                                                                                    •   Remember that people open closets and                 any chipped paint
                                                                                                                                       medicine cabinet doors                              •   Restore worn carpets and polish any

                                                                                                                                    •   If necessary, bring in a professional crew to         scratched wood floors
                                                                                                                                       deep clean rugs and furniture                       •   Patch up chipped grout and moldy caulk
                                                                                                                                                                                           •   Replace doorbells that don’t work






                                                                                                                                   IT’S THE LITTLE THINGS.

                                                                                                                                   These low-effort extras go a long way.

                                                                                                                                   •   Place fresh flowers, changed regularly, or           •   Handwrite a note of welcome to your
                                                                                                                                      plants in one or two key locations                       home on beautiful stationary to leave on an

                                                     PREPARING                                                                     •   Bring in additional lighting to brighten your        •   entryway table
                                                                                                                                                                                               Leave cookies out for the broker and buyer
                                                                                                                                      home and make it feel larger
                                           YOUR HOME                                                                               •   Maintain gleaming bathroom fixtures and              •   Make sure that windows are clean and
                                                                                                                                                                                               streakfree–leave them open, weather
                                                                                                                                      kitchen appliances
                                                                                                                                   •   Integrate fresh scents from baking bread,               permitting
                A Comprehensive Marketing Strategy Extends Beyond Just Print                                                          boiling cinnamon, or potpourri                        •   Tidy pet areas and provide a crate–not

                   Ads And Online Presence. The Impression A Home Makes In                                                                                                                     everyone is comfortable with animals
                                 Person Is Equally, If Not More Important.
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