Page 11 - Listing Presentation
P. 11

PREPARING YOUR HOME - (Continued)





        Follow these simple, yet critical steps to enhance your home’s perceived value. Keep up with this checklist
        to ensure that you’ll be ready for a viewing appointment at a moment’s notice.





         SIMPLIFY.                                              REPAIR.

         A tidy, organized home is infinitely more              Small repairs can bring big dollars. Don’t let
         appealing than one littered with the everyday          these easy fixes stand in the way of a sale.
         clutter that tends to accumulate.
                                                                •   Purify water damage, mildew, or other
                                                                    deterioration
         •   Clear counter tops file any loose papers or
             mail piles, and put toys and miscellaneous         •   Spackle and paint over any holes or cracks in
             objects away                                           ceilings and walls
                                                                •   Mend any broken kitchen cabinets or other
         •   Thin wardrobes to make closets look more               door hinges
             spacious
                                                                •   Replace moldy or torn shower curtains
         •   Make the beds, clear the sink of dishes, and       •   Repair any broken window panes or mirrors
             empty all wastebaskets
                                                                •   Reinforce peeling wallpaper and touch up
         •   Remember that people open closets and                  any chipped paint
             medicine cabinet doors                             •   Restore worn carpets and polish any

         •   If necessary, bring in a professional crew to          scratched wood floors
             deep clean rugs and furniture                      •   Patch up chipped grout and moldy caulk
                                                                •   Replace doorbells that don’t work






        IT’S THE LITTLE THINGS.

        These low-effort extras go a long way.

        •   Place fresh flowers, changed regularly, or           •   Handwrite a note of welcome to your
            plants in one or two key locations                       home on beautiful stationary to leave on an

 PREPARING  •   Bring in additional lighting to brighten your    •   entryway table
                                                                     Leave cookies out for the broker and buyer
            home and make it feel larger
 YOUR HOME  •   Maintain gleaming bathroom fixtures and          •   Make sure that windows are clean and
                                                                     streakfree–leave them open, weather
            kitchen appliances
        •   Integrate fresh scents from baking bread,                permitting
 A Comprehensive Marketing Strategy Extends Beyond Just Print   boiling cinnamon, or potpourri  •   Tidy pet areas and provide a crate–not

 Ads And Online Presence. The Impression A Home Makes In             everyone is comfortable with animals
 Person Is Equally, If Not More Important.
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