Page 45 - The Design Thinking Playbook
P. 45

OVERVIEW OF TOOLS AND METHODS IN EACH PHASE
                                                              Phase            Shortcut to examples of tools & methods  Page
                                                              Understand       •   Create a persona                     26
                                                                               •   Use the hook canvas                  30
                                                                               •   Use jobs-to-be-done framework        31
        We update the personas and, if necessary, other documents on the       •   Create future user                   34
        basis of these findings. In general, reflecting helps to explore new
        possibilities that might lead to better solutions or improve the process   Observe  •   Complete empathy map    28
                                                                                                                        29
                                                                                  Perform AEIOU (what? how? why?)
                                                                               •
        as a whole.                                                            •   Check critical assumptions           60
                                                                               •   Needfinding discussion, including posing open   63
                                                                                  questions
                                                                               •   Lead user                            66
                   Retrospective board                                         •   WH questions                         69
                                                                               •   Be mindful                           75
                                                                               •   Use talking stick                    76
                                                                               •   Include empathy in UX design         77
                                                              Define           •   Carry out 360° view                  82
            Things we                    Things we            point of view    •   Use 9-window tool and daisy map      85
          continue to do              will not continue to do                  •   Formulate sentence for point of view, e.g.,   87
                                                                                  “How might we . . .” questions
                                                              Ideate           •   Hold a brainstorming session         91
                                                                               •   Apply creativity techniques          93
                                                                               •   Gain depth of ideas                  94
                                                                               •   Scamper                              96
                                                                               •   Structure, cluster, and document ideas  98
                                                                               •   Idea communication sheet             105
            Things we                  Things that are
           want to try out               irrelevant           Develop prototype  •   Develop prototypes                 108
                                                                               •   Use different kinds of prototypes    111
                                                                               •   Boxing and shelfing                  113
                                                                               •   Hold prototyping workshop            115
                                                              Test             •   Test procedure                       118
                                                                               •   Use feedback-capture grid            123
                                                                               •   Conduct A/B testing                  124
                                                                               •   Experiment grid                      128
                                                              Reflect          •   Use retrospective board              44
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