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Shafiq, R., Raza, I., & Zia-ur-Rehman, M. (2011). Analysis of the factors affecting customers' purchase intention: The mediating role of
perceived value. African Journal of Business Management, 5, 10577-10585.
Singapore Zoo – Friends of Wildlife. Members Benefit, https://www.wrs.com.sg/en/memberships/friends-of-wildlife.html

Sonja Forward, Lena Levin, A Detailed Approach to Qualitative Research Methods, Editor(s): Roger Vickerman, International Encyclopedia
of Transportation, Elsevier, 2021, Pages 39-45, ISBN 9780081026724, https://doi.org/10.1016/B978-0-08-102671-7.106529

Villace, Teresa & Reinares Lara, Eva & Casado, José Manuel. (2013). Loyalty Programs Rewards Based on Tourism Services: A Study of
Their Influence on Behavioral Loyalty. China-USA Business Review. 12. 174-184.

Zoo and Aquarium Statistics. Associations of Zoos and Aquariums (April, 2021), https://www.aza.org/zoo-and-aquarium-
statistics?locale=en

Zoo Negara – About Us. Zoo Negara Malaysia, https://www.zoonegaramalaysia.my/zoo.html

Zoo Negara – The Five Pillars We Stand On. Zoo Negara Malaysia, https://www.zoonegaramalaysia.my/pillars.html

Zoo Negara – ZooKu Membership Card, https://www.zoonegaramalaysia.my/zooku.html

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