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NUR SYAMIMI BINTI JUMIRAN, DR. ZURAIDAH BINTI SULAIMAN 38

INSTAGRAM CONTENT MARKETING FOR CUSTOMER ENGAGEMENT
OF PHARMACEUTICAL PRODUCT: CASE STUDY OF CLAYNIQ
ENTERPRISE

NURSAHIRA BINTI ENJI, PROF. ROHAIZAT BIN BAHARUN 39

TRAILER, CRITIC REVIEWS AND WORD OF MOUTH INFLUENCES ON

KERIS SIAMANG TUNGGAL’S MOVIE CONSUMPTION

NURUL ‘AIN BINTI AMRAN, DR. NOR ZAFIR BINTI MD SALLEH 40

MANAGING CUSTOMER COMPLAINTS AT SOCIAL MEDIA PLATFORMS
OF ZOO NEGARA MALAYSIA
NURUL AZIFAH BINTI AZDI, PROF. DR. NOOR HAZARINA BINTI 41

HASHIM

HOW PINTEREST ENGAGE WITH CONSUMER FOR TRAVEL

NURUL HAFIZA BINT AZRI, DR. NOR ZAFIR BINTI MD SALLEH 42

DEVELOPING ZOOKU MEMBERSHIP CARD ATTRIBUTES TO ENHANCE

CUSTOMER LOYALTY
NURUL SYAKIRA BINTI ABDUL KARIM, PROF. ROHAIZAT BIN 43

BAHARUN

UPIN AND IPIN: FACTORS INFLUENCING MALAYSIAN CULTURE
THROUGH ANIMATION