Page 17 - Creativity and Innovation How to Expand my Small Business with Creative Problem-Solving
P. 17
THINK BUBBLES = THINK PIECES
According to Michalko, M. (2006), writing down thoughts or ‘think pieces’, we
can start creating maps that help us generate potential ideas.
“Mapping a challenge or an idea allows you access to a certain mental spark: It
flares up in the mind, it is conducted to the hand, flows to the paper, and bursts
into a tiny fire that, when seen, closes the circle by traveling back into the eye
and farther into the subconscious.” (Michalko, 2006, p. 71)
I plan to keep my think bubbles and keep adding to them and by doing so, I will
be adding ‘fuel to the smolder’ and will potentially come up with a blazing idea!
Additionally, putting these ‘think pieces’ down on paper allows the process to
become iterative over time, evolving as new information becomes available.
Another benefit of these activities is you are more likely to remember them
since you have written them down.

