Page 340 - (DK) The Business Book
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338  DIRECTORY



                                         geniuses of the 20th century.
        INDRA NOOYI                      See also: Anticipating demand    C. K. PRAHALAD
        1955–                            290–93   ■  Lean production 294–95  1941–2010

        Indra Krishnamurthy Nooyi was                                     Coimbatore Krishnarao Prahalad
        born in Madras (now Chennai),    PIERRE OMIDYAR                   was born in Tamil Nadu, India.
        India. After graduating with a   1967–                            After completing a degree in
        masters in finance and marketing                                   physics at the University of Madras,
        from the Indian Institute of     Founder of eBay Pierre Omidyar was   Prahalad joined Union Carbide,
        Management, Nooyi completed      born in Paris, France, to Iranian   and worked there for four years (he
        a masters at Yale Management     parents. He moved to the US with   described this as a major “inflection
        School, funded by working as a   his family as a child, where he   point” in his life). He then studied
        nighttime receptionist. She then   studied computer science at Tufts   for an MBA at the Indian Institute
        spent six years as an international   University. After graduating, he   of Management followed by a PhD
        strategy consultant, before joining   worked in software development for   at Harvard Business School. En
        the telecommunications company   Apple before co-founding a company  route to becoming a professor of
        Motorola as a director of strategy.   that developed business-to-business  business administration, he became
        In 1994 she became the chief     e-commerce software in 1991.     renowned as a consultant, after
        strategy officer at PepsiCo, and    Omidyar left to work for a mobile   his advice invigorated the failing
        was instrumental in positioning    communication business in 1994,   Philips electronics business. He
        the company for growth in China,    but continued to explore the   has published many best-selling
        the Middle East, and India. She   possibilities of e-commerce for   books, including Competing for
        became the company’s CEO in      consumers in his spare time. In   the Future, co-authored with Gary
        2006, and chairperson in 2007.   1995 he launched Auction Web,    Hamel. He is considered one of the
        See also: Balancing long- versus   which later became eBay. In 2012    world’s top management thinkers.
        short-termism 190–91             it reported revenues of $22.6 billion.   See also: Protect the core business
                                         See also: The weightless start-up   170–71   ■  The learning organization
                                         62–63   ■  Changing the game 92–99  202–07   ■  Gary Hamel 335
        TAIICHI OHNO
        1912–90
                                         TOM PETERS                       CARLOS SLIM HELU
        Taiichi Ohno was a self-taught   1942–                            1940–
        engineer whose insights and
        methods helped Toyota become     US management authority Tom      Mexican business magnate Carlos
        one of the largest motor companies   Peters was born in Baltimore, MD.   Slim Helú was born in Mexico City.
        in the world. Born in Dalian, China,   He studied civil engineering at   After studying civil engineering at
        in 1912, Ohno started work at    Cornell University at a masters   the Universidad Nacional Autónoma,
        Toyota when he left school, and   level, then earned an MBA and    Mexico, he founded his own
        spent the rest of his working life   PhD in business at Stanford   business, Inmobiliaria Carso, at 25.
        there. He is best known for      Business School. From 1966 to    Through acquisition and shrewd
        devising the “just-in-time”      1970 he served in Vietnam for the   management, he built on this to
        production system, where parts or   US Navy, then worked for the US   establish a large group of
        products are not ordered until just   government. From 1974–81 he    businesses—Grupo Carso—which
        before they are needed, rather than   was a consultant for McKinsey    included companies in the food,
        having large stock holdings on   and Company, before leaving to   retail, construction, mining, and
        hand. He also advocated flexible   work independently after the    tobacco industries. International
        manufacturing methods to allow   publication of his book In Search    acquisitions and mergers followed,
        tailoring for different international   of Excellence, the business classic   with partnerships with companies
        markets and to reduce waste. He is   he wrote with Robert Waterman.   such as Microsoft, with whom Slim
        regarded as one of the production   See also: Coping with chaos 220–21  Helú joined forces in 2000 to launch
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