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Wireframes placed in the context of the whole design
story can be surprisingly effective and, though in
recent years they’ve received some bad press, are still
indispensable as an initial stage of complex projects.
MisunderstAndings Around
MoCkups
The term ‘mockup’ was used for years in regard to high
fidelity, static, design representation. It’s a kind of draft
(or even a final version!) of visual design used to get a
buy-in from stakeholders.
Suddenly the term started to lose its meaning and
become close to wireframes. The reason is trivial. A
couple of companies, founded by non-designers, which
created wireframing software, confused mockups
and wireframes and started to advertise themselves as
‘mockup software’. It’s a pity really, because right now
a lot of people don’t see the difference between these
completely different ways of expressing design ideas.
efficienT design Techniques 69
