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Oh yes, it may hurt.
I might agree with this call, though, if we added ‘silly’
to the sentence. Get out of the silly deliverable business
– now that’s the task we all should accomplish as soon
as possible. It makes a lot of sense.
What’s a silly deliverable? It’s the one that’s
unnecessary for success.
You should keep unnecessary work to the bare
minimum and always remember that your job is to
design a product, not documentation. Do only what
helps you create a stunning user experience.
iterAte, iterAte, iterAte
We live in dynamic times in which we need to
constantly adapt ourselves and our ideas to the
changing requirements of the (business) environment.
This means that all the design techniques that you
efficienT design Techniques 75
