Page 79 - ux-design-for-startups-marcin-treder
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I love the smell of metrics in the morning.




              I spent years in a metrics-driven organisation with

              analysis deeply rooted in the company’s DNA... and

              it was just great. My user experience design team was

              constantly occupied with lots of small tasks focused

              on the optimisation of the UI and though this is not

              something you can brag about during a family dinner

              (hardly noticeable things aren’t particularly admired),

              it let our users perform better every day and damn...

              it was bringing the company money! We did our job

              well.







































                     Metrics Driven Organizations got Analysis deeply rooted in their DNA. Picture by Kevin Dooley












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