Page 165 - The Design Thinking Playbook
P. 165

How do I prepare a visualization optimally?     Where can we apply visualizations?

        After becoming familiar with the design elements, we can now think   We can carry out visualizations on all media: from the flip chart to a Post-it, on the iPad or just in our
        about planning a visualization.                 notebook. A good pen is half the battle. Poor pens will produce poor results, which will frustrate us right at
        For beginners, it is often difficult to create a good visualization spon-  the beginning.
        taneously. It helps to concern oneself first with the core messages
        to be conveyed. Think about what symbols are important and which
        icons would fit.

        The four WH questions in the preparation phase:                  Good pen                        Paper

        •   Content    What do we want to depict?
        •   Goal       What is the purpose of the depiction?
        •   Target group   Whom to we want to give information to?
        •   Medium     What tools do we use?
                                                                               iPad                      Post-it








                                                                                 Pin board              Flip chart



















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