Page 163 - The Design Thinking Playbook

Graphical elements (2) Figures and emotions (4)
Simple graphical elements are containers, folders, lines, and arrows. Because design thinking is always based on people, we’ve learned
They help to establish interconnections and order. Write the text first, then delimit or connect it with the it is useful to be able to draw stick figures, round figures, and those
graphical element. shaped like stars. If you manage to draw metaphorical elements, you
bring more character and emotion to the visualizations.
Examples of containers, folders, lines, and arrows We can easily depict figures and their emotions. Again, it is important
only to draw what’s absolutely necessary.

Examples of characters and emotions

Icons and symbols (3)
The use of icons and symbols makes visualization more intriguing. Icons and symbols are visual abbrevia-
tions. The icon is a reduced picture of an object. The rule for icons is: The simpler, the better! The icons
are not there to replace or decorate the text.
Symbols are signs that have no resemblance to the actual object and stand for something.

Examples of icons Examples of symbols

Coffee Letter Idea First aid

Shopping cart Sound
Radioactive Love

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