Page 181 - CRC_One Report 2021_EN
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Business Overview and Performance      Corporate Governance     Financial Statements   Enclosure



         3.2 Management of Impacts on Stakeholders in the Business Value Chain


         The Company is committed to producing quality products and services that are beneficial to consumers without
         affecting society and the environment throughout the value chain. Therefore, the Company give importance to
         shipping and distribution services before and after sales, as applying innovation in production, human resource
         management, and developing community relations to bring about operational efficiency that is responsible to
         communities, society and the environment.

         3.2.1 Value Chain of Central Retail Business


         Central Retail’s business consists of:







          HARDLINE SEGMENT                                     FASHION SEGMENT


         Central to Everyday Living                           Central to Everyday Style
         Selling products that meet all the needs of homes, which   Retailer of fashion products covering a variety of brands
         consist of electronic products, construction materials and   ranging from high-end to everyday use in order to fulfill
         equipment, home decoration products, DIY products,   all fashion needs at Central Department Store, Robinson
         stationery, office supplies, and e-Book under retail brands   Department Store, Supersports, Central Marketing Group
                                              (1)
         such as Thai Watsadu, Baan & Beyond  / BNB Home,     and Rinascente Department Store.
         Power Buy, OfficeMate, B2S, Meb and Nguyen Kim.



               THAIWATSADU.COM












          FOOD SEGMENT                                         PROPERTY SEGMENT


         Central to Everyday Consumption                      Central to Everyday Life
         Keeping up with food trends and continuous improvement   Innovator and leader in commercial real estate managed
         to meet the needs of consumers by offering a wide range   under retail brands such as Robinson Lifestyle, Tops Plaza
         of consumer products under various retail brands such   and Big C / GO! Vietnam.
         as Central Food Hall, Tops, FamilyMart, Big C / GO!
         Vietnam, Lan Chi Mart, Tops market Vietnam and go!.













         (1)   It is being rebranded to BNB Home.

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