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SEO Workflow

If you’d also like to use subheadings, repeat the process for the H2-H6 tags.

Remember to not overuse the same keywords across your headings to avoid
keyword stuffing.

Tip: Learn from the best. The best way to ensure that you’re going in the right

direction with your content optimization efforts is to look at pages that already
rank in top 10 for your keywords. Go back to Content Analysis > Page Audit and

click through the factors under the Body section. Every factor lets you switch to
the Competitors tab to see how each of your top 10 rivals are optimizing their

content. Feel free to also consult the Details tab for optimization advice and SEO
best practices.

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