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www.getwsodo.com
www.getwsodo.com
of you are terrified when you start to think, "Well what if I only
got paid if my client gets the result? I can't take responsibility
for them getting the result. If they do the work, if they get the
stuff, they'll get the result. It's all in there if they just follow the
plan." How many of you are already deflecting in your mind like
that? That that's what you're thinking, right? That you've gotta
think that. Well I'm telling you that the more that you can take
that mindset there, "What would you do if you only got paid if
your client gets the result" goes all the way back, you know? Zig
Ziglar said that you get anything you want in life if you help
enough other people get what they want.

Dean Jackson: 01:11:49 If you're taking a focus where everything that you're doing is set
up to make sure that people win, right? If you're putting
yourself in a position where their result is as important to you
and maybe even more important than it is to them, that's really
the best position to come from. You're gonna put your best
effort into something like that, right? If you're only going to get
paid when they get the result. If you think about it, the people
who make the highest amount of money make it from a results
based kind of thing, you know? Where you're getting these
things. You look at, I use real estate agents as an example, you
know, if they're selling a million dollar house or a two million
dollar house, you know, it could be a hundred and twenty
thousand dollars for somebody to sell a two million dollar
house. Now, if they had to go in and tell people about how
they're gonna market their house and what they're going to do
and then say to people, "That'll be a hundred and twenty
thousand dollars" and they have to write a check now to do
that, commissions wouldn't be what they are because right
now, the realtors only going to get paid if they get the house
sold.

Dean Jackson: 01:13:05 As soon as it gets down to the work that's involved in it, if
you're just paying that, then it becomes more of a commodity
thing. People start shopping more that way. But there's an
interesting thing, I started thinking this way and thinking these
thoughts about how is it that... how could I apply this to me,
right? How could I apply this to my world? And I started thinking
with our real estate websites that we had for sure a way that
people were getting multiples of the money. 10, 15, 20 times
the money, the ROI that they're spending on driving traffic to
their sites. The real estate, the sites were expensive compared
to what other real estate websites were, right? But I started
thinking about these things and I realized that sometimes it's
less expensive to get the result for someone than it is to
convince them to give you money to get the result.

Dean Jackson (Completed 10/25/18) Page 23 of 29
Transcript by Rev.com